Website Leads Breakthrough -only $17
Your homepage is getting traffic but nobody's booking calls or appointments.
You're posting on LinkedIn. Sending people to your website. Networking. Maybe you're even spending money on some ads. But when your prospects land on your homepage, they spend 20-30 seconds looking around... and leave.
No call booked. No enquiry form filled out. No email address captured.
Find out why, and how to fix it with our Website Leads Breakthrough
I will forever be indebted to you for all the work you and your team have done. Sometimes I forget that not everyone is a 24 hour business like us and apologise for weekend calls/text. I look forward to next year as we are growing everyday and you are a big part of it. Thank you and may you have a Merry Christmas.
The team at Major Creative have been fantastic to work with on developing a new website for a Not for Profit organisation that I am involved in. The process that they undertook was great to be part of. Major Creative took the time to understand the industry, values, objectives and operations of the Not For Profit and then tailored a website to specifically address the needs for the organisation. It was evident through this process that Major Creative take care in what they do and get to know the organisations that they work with. At all stages, it felt like Major Creative had the Not For Profit's interests at heart and listened to any feedback to make appropriate changes. My experience with Major Creative was very positive and made the Not For Profit organisation feel like a partner, rather than a customer.
Justin and Siobhan of Major Creative redid our outdated and problematic website with patience and professionalism. They also added security features and marketing tracking features that now allow us to understand how our website should have always been used; as a method to drive business to our door. We highly recommend their services for value and a real return on investment; INVALUABLE. Thanks from all the team at Ganci Huggett lawyers.
Any of this sound familiar?
Problem #1: You're Talking About What You Do Instead of What Your Clients Get
Your homepage is all about YOU:"We provide comprehensive leadership development solutions..."
"Our proprietary coaching methodology combines..."
"I offer strategic consulting services for..."What visitors think:
"Cool. But what does that actually DO for me? Will I get promoted? Make more money? Stop losing sleep over my underperforming team? I have no idea."Here's what's happening:
You're describing your PROCESS (what you do), not the OUTCOME (what they get).
Visitors don't care about your "holistic approach" or your "proven framework." They care about their problem getting solved.
Problem #2: You're Asking Strangers to Marry You
You wouldn't propose on a first date, so why are you expecting cold leads to commit too early in your relationship.
If your website has ONE call-to-action like "Book a 60-Minute Strategy Call" of "Book an appointment" then you might be getting ahead of yourself!A stranger lands on your site. They've known you for 45 seconds.
And you're asking them to:
Block out an hour of their calendar
Get on a Zoom call with someone they don't know
Answer personal questions about their business/career/struggles
Risk it being a waste of time or a pushy sales pitch
That's a HUGE ask for someone who just met you.
So they don't do it. They leave.
Problem #3: The "Why Should I Trust You?" Problem
Your homepage says you're great at what you do. But there's:No client testimonials above the fold
No specific results
No brand names or recognizable companies
No case studies or proof
What visitors think:
"This could be anyone. How do I know they're not just another service provider/ consultant/ coach who's going to waste my time and money?"
Here's what your broken website
could be costing you
Let's assume you're a consultant or service based business charging $5,000 per client on average.
You're getting 400 visitors to your homepage per month.
Current home page conversion rate: 1.2% = 5 booked calls = 1-2 new clients/month = $5-10K revenue per month
If your homepage converted at 3.5% = 14 booked calls = 3-6 new clients/month = $15-30K revenue per month
In this scenario, you're leaving $10-20K per month on the table just because your website is NOT designed to CONVERT
That's $120-240K per year in potential lost revenue because your homepage messaging is vague, you're asking for too much commitment too soon, and you're not building trust fast enough.
Here's the visitor psychology you might also be missing
In the B2B buying journey, website traffic is heavily skewed toward early-stage research, with only a tiny fraction of visitors being ready to engage with sales. Your prospects are typically completing 80% of their journey independently before making direct contact with you.
You basically have three types of visitors landing on your homepage and you might be surprised at how they are distributed.
Type 1: Ready to go
1-3% of Visitors
This small percentage of visitors are ready to take a hard action, like booking a meeting, requesing a call back or signing up to a program or course.
Type 2: Still Considering
3-7% of Visitors
This next group of visitors are actively evaluating solutions. At this stage, they engage with high-intent content like case studies, ROI calculators, and comparison guides.
Type 3: Just browsing
95%
The vast majority of visitors are "just browsing" or seeking information to identify a problem. They are ' out of market' but searching for general educational content or solutions.
After auditing hundreds of B2B websites in my career, I've discovered that most ignore Type 2 & Type 3 almost completely. This is the bulk of your visitors who are either interested (but need more nurturing before they'll book a call/ reach out) or might be interested in your services down the road.
So, if YOUR website is not setup to capture these types of visitors, sending traffic to your site is like pouring water into a leaky bucket.
✅This is for you if...
❌This is NOT for you if...
You're a coach, consultant, or service based business
You're getting at least some traffic to your site, but your conversion rate is low
You want to know what's broken BEFORE spending money or time fixing the wrong things
You're ready to take action to make changes this month and turn your website into a lead generating machine
You're selling physical products or have an
e-commerce website
You don't have a landing page or website yet
You just want someone to tell you your site looks nice (I'm going to give you honest constructive feedback, not validation)
You're not ready to take action this month to implement anything that will generate you more quality leads from your website
who the hell am I?
Hi, I'm Siobhan
A fractional CMO and founder of my own creative and digital agency. I've worked with serviced based businesses, coaches and consultants since 2009 helping them create brands that attract like moths to a flame and websites that convert like crazy.
I've analyzed 100's of websites in that time
The same conversion killers show up over and over.
This Website Leads Breakthrough identifies which ones are killing YOUR conversions.
Then it tells you exactly how to fix them - in order of revenue impact.
This isnt theory - its based on hard tested exprerience.
Your homepage is bleeding leads right now.
Every day you wait is 2-3 potential clients who land on your homepage and leave without booking.
Find out what's broken. Get your diagnosis and how to fix it.
Here's what you get for the price of a 3 coffees.
✓ Your Website's Conversion score (0-100)
✓ What's broken and why
✓ Prioritized action plan
✓ Delivered within 24 hours
TRY IT RISK FREE
30 day 100% Money Back Guarantee
Implement the recommendations. Give it 30 days.
If you don't see improvement in your conversion rate, email me and I'll refund your $17. No questions asked.
The recommendations work. You just have to use them.
P.p.s -Still on the fence?
Your competitors are booking those clients you're missing on right now.
The visitors who left your homepage today?
They're on someone else's site filling out a contact form.
Find out what's broken before you lose another month of leads.
5 minutes | $17 | Zero risk.
© 2026 Major Creative. All Rights Reserved.